Business Details
43 Years
experience
Your Trusted Partner for Tax & Accounting Services in Rochester, NY
Flower City Tax & Accounting has served the Rochester community since 1983, delivering personalized tax and accounting solutions to individuals, families, and businesses. Founded by Valarie A. Hill to counter impersonal corporate firms, our practice emphasizes honesty, integrity, and client-focused service. Under current owner Penny Belknap, we maintain a legacy of expertise in tax preparation, bookkeeping, payroll, and business formation. Our team combines over 35 years of local experience with a commitment to ethical practices and client education. We specialize in navigating complex tax laws, ensuring compliance, and maximizing returns for clients across Western New York. Our services are designed to simplify financial management while preserving the personal touch that distinguishes us from national franchises.We prioritize transparency in all client interactions, offering tailored guidance for life changes such as home purchases, business startups, and retirement planning. Our dedication to continuous learning keeps us current with evolving tax regulations and technological advancements like QuickBooks integration. By focusing on long-term client relationships rather than transactional interactions, we've built a reputation as a trusted financial partner in the Rochester area. This enduring commitment to community-driven service remains our guiding principle as we adapt to meet modern financial challenges.
Services
Tax Preparation
Bookkeeping
Payroll Services
Business Formations
QuickBooks Support
Sales Tax Services
Personal Income Tax
Business Tax
Accounting Services
Payroll Processing
Details
- Year established: 1983
Highlights and features
- We offer over 35 years of specialized tax and accounting experience in Rochester.
- Our personalized service prioritizes client needs over corporate interests.
- We provide comprehensive financial solutions from tax preparation to payroll management.
- Our team maintains deep knowledge of New York state tax regulations.
- We guarantee accuracy and compliance in all financial documentation and filings.
Services
Tax Preparation
Our tax preparation services cover individual and business returns with meticulous attention to maximizing deductions while ensuring compliance. We handle complex scenarios including property transactions, business startups, and retirement planning. With expertise in all 41 U.S. income tax states, we guarantee accurate filings tailored to your specific circumstances.
Payroll Services
We provide comprehensive payroll processing including tax reporting, direct deposits, and regulatory compliance. Our services cover quarterly filings (Forms 941 & NYS-45), annual reporting (W-2s and 1099s), and real-time tax liability tracking. This ensures businesses maintain compliance while focusing on core operations.
Business Formations
We guide clients through selecting optimal business structures (LLC, S-Corp, etc.) and handle all state/federal filings. Our package includes Employer ID registration, corporate book setup, and sales tax vendor applications. We provide strategic advice to match legal structures with clients' long-term financial goals.
QuickBooks Support
Our QuickBooks services include setup, training, and ongoing support for both PC and Mac platforms. We offer customized implementation, employee training programs, and monthly diagnostic evaluations. Our experts ensure seamless integration of accounting processes with digital financial management tools.
Bookkeeping
We maintain accurate financial records through accounts payable/receivable management, general ledger entry, and invoice tracking. Our bookkeeping services ensure up-to-date records for businesses of all sizes, including specialized support for self-employed individuals and nonprofit organizations.
People
Valarie A. Hill
Founder
Valarie A. Hill founded Flower City Tax & Accounting in 1983 to provide personalized financial services as an alternative to large firms. With over three decades of experience, she established the practice's commitment to ethical accounting before retiring in 2023.
Penny Belknap
Owner
Penny Belknap, owner since 2023, has worked at Flower City Tax for 20 years. As Valarie Hill's protg, she maintains the firm's founding principles while continuing to deliver expert tax solutions and personalized service to Rochester clients.
Questions
What tax services do you offer for small businesses?
We provide business tax preparation, payroll processing, sales tax compliance, and entity formation services tailored to New York businesses.
Can you help with QuickBooks setup and training?
Yes, we offer QuickBooks setup, customized training programs, and ongoing support for both PC and Mac users.
Do you handle multi-state tax filings?
Our team prepares tax returns for all 41 U.S. income tax states with expertise in New York regulations.
What appointment options are available?
We offer in-person appointments, document drop-off, and online scheduling with flexible hours during tax season.
How do you ensure tax compliance?
We maintain compliance through continuous education on tax law changes and meticulous documentation practices.
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Reviews (5)
Len Champion
Oct 04, 2021
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Worked on my business and personal taxes for the last 3 years. Great job. Personable, competent, and responsive staff.
Margaret Moody
Jun 06, 2021
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Everyone was very pleasant. Our taxes were done in about half hour time and at a reasonable price! Will definitely use them again
Annalisa McCann
Jun 04, 2021
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Our taxes were completed in a professional and fast manner. Pricing was very fair. Friendly, knowledgable staff, nice location, easy parking. I definitely recommend them.
Gayle Cameron
Feb 28, 2021
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We have been going there for 26 years. Always professional and very good with sticking to appointment time
Sophie K.
Mar 15, 2010
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Got my personal and business taxes done here. Good service, fast turn around time (2 days). Penny is the name of the person who did mine! Great gal, helpful, and easy to work with. Cost: 180 for corporate 90 for personal
